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Imagine the frustration. You spend 2 hours trawling the internet to find the perfect (fill in blank)

It comes to entering you credit card details and “ibejiggered” the thieving merchants want 2 million dollars just to ship your products to Sydney! Sydney Australia goddammit, don’t you know where we are?

So my point it is a good idea to develop shipping and handling strategy before starting your e-commerce shopping cart so you do not lose customers.

*before choosing a carrier to deliver your products have a look at their fees, for this year and the last 3 years. Are they continually increasing their prices as seen with UPS and Fed-ex in the US

*consider the 3 elements to and to shipping and handling Marketing, Customer Service and Sales. If you do not have a team of staff, have a look at your strategy from each perspective

*Research you industry – have a look at your competitors shipping and handling policies and charges. How do they ship their products? Are they gift wrapped?

*When do the customers require their products, what are their expectations. Is a 7 day delivery guarantee possible?

Remember Australia Post is not the only option for your online shop, research other carriers so the maximum saving is made by both you and your customers